Trust, Group Commitment, Communication and Citizenship-Behavior Among Batik Entrepreneurs In Yogyakarta

Abstract

Orientation: In a competitive busines situation ahead of the Asean-China free trade, trust, group commitment, communication, and citizenship-behavior have very important role handling these situation. Objective: Conduct research on the interaction between Trust, Commitment to the group, Communication and Citizenship Behavior facing business competition among batik entrepreneurs in Yogyakarta Research Design: The research instrument developed to conduct a survey of 75 entrepreneurs batik in Yogyakarta. The study is confirmatory factor analysis (CFA). Test the validity of using the avarage variance extracted (AVE) and the reliability test using C ronbach alpha. Then performed path analysis to structural equation modeling (SEM) using a partial least squares (PLS). The main findings: Trust to the business group effect on commitment to the batik business group in Yogyakarta. Trust to the batik business group does not affect the citizenship behavior. Communication with batik business group effect on the business group's commitment among business group in Yogyakarta. Communication with business group effect on citizenship behavior. Commitment to the business group in Yogyakarta effect on the citizenship behavior. Practical implications: In a competitive situation the business of batik, batik entrepreneurs citizenship behavior more influenced by communication with the group and commitment to the group rather than trust in the group. Contribution: Although the findings about the relationship is not yet final, but the research on the various levels of analysis and a variety of situations is still needed, in order to provide certainty dynamics that occur between, trust, commitment, communication, and citizenship behavior for the business group